![]() If the page URL was recently changed you will need to create a 301 redirect so when the user accesses your site through the old URL it will take you to the new one without throwing an error known as 404 pages. In Google Webmaster Tools, you’ll have data about URL/site related errors that were identified when GoogleBot was crawling your website so you can fix that problem and improve the user experience. It renders all your SEO efforts useless and nobody wants that. When people can’t access your site or certain pages from your site, they’ll go back to the search results page and click on another link. In this tab, you will find data about URL/site related errors that were identified when GoogleBot was crawling your website so you can fix the problems and improve the user experience. The same thing happens on your site if they click on a URL it’s because they are interested in your product or your service, and they expect to read about it on your site. When people come to your store they expect to find a product, if they can’t find that product they will leave. ![]() To access this tool click on Crawl and then Fetch as Google. This feature allows you to see if there are any issues with your website and if any resources or files are being blocked that will hinder Google from fully rendering and understanding your website. If something is listed, you will need to take the appropriate action to clean up the infraction. If you see the message “No manual webspam actions found.”, This means you have no violations. To access this feature, you can go to the Search Traffic tab, and select Manual Actions sub-tab. You can set up Google Webmaster Tools to send you email notifications so you’ll be notified quickly, even if you plan to do other stuff besides monitoring the site on the tool. Monitoring your site can help you take quick actions against penalties or get notified when your site is not accessible by the Google Web Crawlers. There are three subsections within this page:ģ) Get Notified About Your Site Issues/Penalties When you click on “Search Traffic” and then “Links to Your Site”, you can see a list of other websites that link back to yours. If your site has more than 100.000 links, Google might not list all the backlinks. With the “Links to Your Site” feature, you can keep track of which websites are linking to your site. In the search analytics tab, you can filter information by impressions, clicks, CTR, or position based on queries, landing pages, country, device, search type, or dates. ![]() Through Webmaster Tools, you will be able to discover data prior to 90 days. Using the data from this tab and Google Analytics, you will get relevant information about your keywords. In your Webmaster Tools, you can find historical data on the search queries tab. ![]() The good thing is that Google provides insights into impressions and clicks that allow you to see how visitors are reaching your site. Even though things are not like they used to be, you can still access some of the keyword juice that you lost. Since the (not provided) message showed up in your Google Analytics report, it is impossible to figure out which keywords are the most productive for your site. 1) The Alternative to Not Provided from Google Analytics
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